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The Socialblood Privacy Policy is designed to inform you about our information practices regarding the collection, use, and disclosure of personal information you submit when using certain services provided through our website. By accessing or otherwise using our website, in addition to providing your personal information to Socialblood and its affiliates, you consent to the collection, use, and disclosure of your personal information according to the terms and conditions of this Privacy Policy.

INFORMATION WE COLLECT

Socialblood offers you a simple way to connect with blood donors in your community, by sharing your information and searching for other’s information online. Socialblood also allows you to share your stories, earn rewards, keep up to date with local blood bank news, and interact with other Socialblood donors and people in need. Your willingness to share information is what makes Socialblood work.

We may ask you to provide certain personal information when you use Socialblood. In general, we collect personal information you voluntarily provide when, for example, you register to use Socialblood, modify your profile, contact us, or otherwise interact with Socialblood services.

I. Information Collected During Registration

In order to create an account with Socialblood, you must provide at least your email address and a password. In addition, you may choose to provide additional information during registration such as your BLOOD TYPE, GEOGRAPHICAL LOCATION, and CONTACT INFORMATION. This information is intended to enhance users’ experience so that they may take full advantage of our services. BY USING OUR SERVICES AND DISCLOSING YOUR PERSONAL INFORMATION, YOU UNDERSTAND AND AGREE THAT WE ARE PROVIDING YOU A PLATFORM TO SHARE THIS INFORMATION PUBLICALLY. THIS MEANS THAT OTHER USERS MAY SEARCH FOR, SEE, USE, OR OTHERWISE SHARE YOUR MEDICAL INFORMATION AND GEOGRAPHIC LOCATION THAT YOU MAKE PUBLICALLY AVAILABLE THROUGH THE USE OF SOCIALBLOOD, AND CONNECT WITH YOU THROUGH THE PHONE NUMBER YOUR PROVIDE WHEN DONATING OR REQUESTING A DONATION, CONSISTENT WITH THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY AND OUR TERMS OF USE.

Blood Type and other Medical Information. Socialblood is primarily a service to connect blood donors and people in need in their local communities. This allows you to share personal medical information, in particular, your blood type, publically. For those who place a blood request, you will be asked to provide the hospital name and address, and a description of the person who needs blood, as well as whether you are requesting Red Blood Cells, whole blood or plasma.

Location Information. We collect users’ geographical location, limited to city and state, during registration if users voluntarily disclose this information. Socialblood uses this information to create a map so that Socialblood users, hospitals, and blood banks can see other users who are donating blood in their geographic area.

Contact Information. You are required to provide an email address to receive notification when you sign up for the service. Also, in order to connect with others to donate, or receive a donation, you will need to provide your contact information, in particular, a telephone number to contact you.

Information from Third Parties. You may also choose to log-in to Socialblood using your Facebook or Twitter log-in information. By using these methods, you are granting Facebook and Twitter permission to send us certain information associated with your account such as your name, email address, location, profile picture or avatar, gender, and friends or contacts. You are also authorizing Socialblood to collect, use, or disclose this information according to this Privacy Policy.

While any personal information Socialblood receives from third parties is governed by this Privacy Policy, the information practices of third parties are not. Socialblood can neither control the treatment of your personal information by third parties, nor is it responsible for their information practices, which may differ from those described in this Privacy Policy. We encourage you to review the privacy policies and terms and conditions of any such third parties before choosing to disclose your personal information to them.

II. Social Media

Some areas of Socialblood may use plugins from social media platforms such as “Tweet” from Twitter and “Like” from Facebook. If you utilize these functions, these social media platforms may collect information about your visit to Socialblood and connect that information to your account on that social media platform. For more information on how these social media platforms use your information, please review their privacy policies.

III. Technical Information

Socialblood also collects technical information about users’ interactions with our Service online. Each time you visit a website, log information is automatically reported by your browser. When you visit Socialblood, our servers automatically record certain log information such as your IP address, the browser you use, the number of times you access the website, pages viewed, and other similar information. The technical information that we collect from you is not linked to any personal information you provide to Socialblood. We simply collect this information to enhance the user experience by improving the functionality and features of our website.

IV. Cookies

We use cookies and similar technologies to help us administer our website. A cookie is a data file that is placed on your computer or mobile device when you access our website that uniquely identifies your browser or device. This information allows us to remember your preferences and collect technical information about your use of our website. You are not required to accept cookies from our website; however, please be aware that disabling or deleting cookies may cause some services not to function properly. While most browsers automatically accept cookies, you can configure your browser to refuse cookies or to alert you when a website is attempting to send you a cookie. By using Socialblood, you are consenting to the placement of cookies and similar technologies in your browser according to this Privacy Policy.

HOW WE USE YOUR INFORMATION

Blood Requests and Blood Donation. One of the primary functions of the Socialblood website is to provide a platform for users to donate and request blood by matching potential donors and recipients who are located within a specific geographic area. For example, when a user creates a blood request, a notification is sent to all Socialblood users with a matching or compatible blood type located within a specific radius from where the request was generated. If a user wishes to donate blood after receiving the request, she must click on an icon designating so. The user will then receive a prompt asking if she agrees to permit Socialblood to share her personal information—including BLOOD TYPE—with the user who created the blood request. Once the user commits to proceed with the blood donation, a notification will be sent to the user who created the request along with the donor’s information.

Additional Uses. In addition to some of the specific uses of information we described in this Privacy Policy, Socialblood may use the information we receive to:

  • Provide personalized services unique to individual users.
  • Help us to monitor and improve the services we offer.
  • With user consent, market services and products related to our SB Coin program.
SOCIALBLOOD WILL NOT USE YOUR MEDICAL INFORMATION FOR MARKETING PURPOSES.

UPDATING YOUR PERSONAL INFORMATION

You can update your personal information and change your preferences at any time by simply clicking on the “Settings” link located at the top of the screen when you are logged-in. Accessing the “Settings” link allows you to modify a number of things, which include:

  • Blood type
  • Phone number
  • Home location (limited to city and state)
  • Email address
  • Email notification limit and
  • The geographic radius from which blood donor requests will be received.

If you no longer wish to receive email communications from Socialblood, follow the unsubscribe link within the email and we will remove you from our mailing list. You may also delete your Socialblood account at any time. Should you have any questions about reviewing or modifying your account information, please contact us directly by using our contact information below.

HOW WE SHARE YOUR INFORMATION

We will not share or disclosure your personal information to others without your consent, except as noted in this Privacy Policy. As noted above, information you choose to provide through the service will shared with other Socialblood users on the Site. We will also share your information only with carefully chosen third party service providers and partners. The third parties with whom we share your information may only use it in a manner that is consistent with the services they are contracted to provide. Furthermore, these third parties must comply with the information practices specified in the Privacy Policy.

V. Responding to Legal Requests

We may access, preserve, or share your information without consent when the disclosure is required by law or regulation, or when it is necessary to comply with a legal request such as a court order, search warrant, or subpoena. We may also access, preserve, or share your information if it is necessary to detect, prevent, or address fraud and other illegal activity or to protect ourselves, you, and others, including as part of an investigation.

VI. Links to Third Party Websites

Our website may contain links to third party websites. Please note that when you click on one of these links, you will leave Socialblood. Once you leave our website, you will be subject to the privacy policy of those websites, which may differ from our own. Because other websites may independently collect or request personal information about you, we encourage you to read the privacy policies of these websites so that you fully understand their information practices with regard to personal information.

HOW WE PROTECT YOUR INFORMATION

Socialblood takes reasonable security precautions to protect your personal information. However, no security measures are perfect. Therefore, we cannot ensure or warrant the security of any information accessed, stored, or transmitted when accessing Socialblood’s services. Further, please keep in mind that the information you choose to share on Socialblood, including blood type and location information, will be publically displayed on Socialblood’s site.

CHILDREN’S PERSONAL INFORMATION

Socialblood understands the importance of protecting the privacy of children. While the services provided by Socialblood can benefit individuals of all ages, our website is not directed to children under the age of thirteen. Therefore, Socialblood does not knowingly collect personal information from children under the age of thirteen. If we discover that such information was inadvertently collected from a child under the age of thirteen, Socialblood will promptly delete it.

CHANGES TO OUR PRIVACY POLICY

Socialblood may need to change this Privacy Policy occasionally in order to address new issues and reflect changes on our website. To ensure that you have the most recent Privacy Policy, please refer back to this page periodically. All revisions that we make with regard to how we collect, use, or disclose your personal information will be reflected in the updated Privacy Policy on this page. If you object to any of such changes, you should discontinue use of Socialblood. Continued use of Socialblood following notice of revisions to the Privacy Policy signifies your acceptance of such revisions and your agreement to be bound by the terms and conditions of such revisions.